LIV GOLF DENIES REPORT OF DEAL TO BUY TV TIME

Saudi-funded LIV Golf denied a report Tuesday that it was close to a U.S. television deal in which it would buy time to be shown on FS1. Golfweek cited multiple sources it did not identify in saying the agreement is still being finalized. LIV Golf issued a statement that the report was “incomplete and inaccurate,” and that it is ahead of schedule in its inaugural year, including such areas as broadcast rights. “As we have stated previously, LIV Golf is just beginning its process and is in active discussions with several companies about broadcasting the LIV Golf League,” the statement said. Fox Sports to declined comment. Networks typically pay a rights fee to broadcast a sport. The PGA Tour, for example, this year began an expanded media-rights deal for its tournaments to be shown on CBS, NBC, Golf Channel and ESPN+. The nine-year deal is worth an estimated US$7billion. In this case, LIV Golf would pay for the time slot and be responsible for the cost of production and any advertising to be sold.